by Paola Rossi | Nov 4, 2020 | Marketing, Small Business
With the plethora of information at our fingertips online, there’s no denying the value of content marketing. It’s a tool for businesses eager to gain visibility, interest, and sales across digital audiences. Unfortunately, there’s always a saturation point in... by Paola Rossi | Jun 27, 2019 | Marketing, Sales, Self Development, Small Business
Running a business solo is all fun and games until people start talking productivity and strategy. For some entrepreneurs, self-management comes naturally. They find joy in the organization and optimization of their daily operations. Process development isn’t... 
by Paola Rossi | Mar 14, 2019 | Marketing, Sales, Small Business
You’ve got yourself a core group of clients; one that allows you to leave the full-time world of corporate employment behind for greener pastures. Over time, you develop processes around how to best produce deliverables, run a business, and somehow still find time to... by Paola Rossi | Feb 6, 2019 | Marketing, Small Business
When immersed in the day-to-day of keeping your small business afloat, marketing can easily find itself at the bottom of the priority pool. From fulfilling client needs to taking care of employees, there’s no shortage of to dos in need of attention. Publishing a post... by Paola Rossi | Dec 4, 2018 | Marketing, Sales, Small Business, Uncategorized
Artificial intelligence (AI) has been around for decades but only recently have we seen AI start to get infused in the business world. There are many ways machines are getting smarter and reacting to customer’s needs. One of those ways is chatbots. What Are Chatbots?... by Paola Rossi | Nov 7, 2018 | Marketing, Small Business
Perhaps you’ve received an email from Google saying your site is being indexed as mobile-first. Or perhaps you’re anticipating the email and your user behavior, wanting to appeal more to people on their mobile devices. No matter which category you fall in, it’s time...