Month: November 2017

3 Steps to Smarter Marketing in 2018

  Small business marketing is always a hot topic. It seems everyone has a new hack, or a new tactic to increase leads and conversions across the funnel. And much of the advice is from seasoned marketers, like me, who have tested, analyzed and tested again before sharing their insights. But, marketing is as much…
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3 Ways You’re Not Using LinkedIn But Should

3 Ways You’re Not Using LinkedIn But Should LinkedIn is more than a social media network; it’s a powerful tool, especially for small businesses. Practically every professional in North America has a profile making it a good place to store your personal business contacts. But, if that is all you’re using LinkedIn for, you’re leaving…
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