3 Events to Draw In Customers
Event marketing can be a powerful way to increase the awareness of your small business and quickly identify new customer opportunities. While there is no such thing as a “captive audience” anymore, events do allow prospects to minimize their distraction and focus more on what they’re seeing, making them more open to your products and solutions.
The truth is, event marketing is so much more than trade shows, which can be cost prohibitive for many small businesses. So let’s look at three different types of events that draw in customers.